德国移动服务提供商Freenet在其媒体交付能力上又花了一笔重要投资，其花了2亿9千5百万欧元获得了数字地面电视网络运营商以及媒体服务提供商Media Broadcast的100%掌控权和总部位于慕尼黑的基于光纤的媒体交付平台Exaring的25%的掌控权。
数字地面电视传送专家Media Broadcast目前正在准备推出DVB-T2服务，服务打算从第二季度开始实行。Freenet首席执行官Christoph Vilanek称收购Media Broadcast有助于公司有正当的定位推出付费电视服务。
Vilanek表示，对Exaring的投资有利于公司利用能到达2300万德国家庭的光纤网络推出高档娱乐服务，包括超高清服务。他说，视频娱乐服务的分发通过app在多种设备上传送，已经从机顶盒和数位录影机移到云端。
Freenet宣称这项交易意味着从第三季度开始，该公司将成为固定和移动设备上的全高清和4K内容的唯一分发商。
Vilanek说，“Media Broadcast集团已经运营了一个盈利的B2B商业模式通过播客服务。通过推出具有优秀画面质量的付费电视服务，Freenet AG准备用其实质性交易经验去建立新的私人用户商业模式。”
Vilanek表示这两项收购将使公司发展出新的利润流。
“收购Exaring AG的股份以及相关的营销权对于我们来说，在成为德国主导的数字生活方式提供商的道路上是一个巨大飞跃。”
Freenet在去年的发展过程中将其德国的用户数从376,000人发展到930万人。凭借无与伦比的低价格，集团盈利增长了2.5%达到3，118,000,000欧元。
German MVNO Freenet sets out TV ambition with Media Broadcast, Exaring acquisitions
Key words:MVNO Freenet
German mobile service provider Freenet has made a significant investment in its media delivery capability by acquiring 100% control of digital-terrestrial network operator and media services provider Media Broadcast and 25% of Munich-based fibre-based media delivery platform Exaring for €295 million.
DVB-T deliver specialist Media Broadcast is currently preparing for the rollout of DVB-T2 services, set to begin in the second quarter. Freenet CEO Christoph Vilanek said the acquisition of Media Broadcast would help position the company for the introduction of subscription-based TV services.
Vilanek said that the investment in Exaring would enable the company to deliver advanced entertainment services, including UHD services, over Exaring’s fibre network which reaches 23 million German homes.He said that the distribution of video entertainment services was moving away from set-top boxes and DVRs to the cloud, with delivery on multiple devices via apps.
Freenet claims that the deals mean that from the third quarter, the company will be the only distributor of full HD and 4K content on both fixed and mobile devices.
“The Media Broadcast group already runs a profitable B2B business via the fees of the broadcasters. By introducing paid access television services with an excellent picture quality, Freenet AG is going to use its substantial trading experience to build up the new private-customer business,” said Vilanek.
Vilanek said that the two acquisitions would enable the company to develop new revenue streams.
“The acquisition of a stake in Exaring AG and the associated marketing rights are a quantum leap for us on the way to becoming the leading digital lifestyle provider in Germany. The IP platform combines all conventional, new and future television entertainment services on an infrastructure unrivalled in Germany and at unrivalled low prices.”
Freenet grew its customer base in Geramny by 376,000 in the course of last year to end with 9.3 million customers. Group reveue grew by 2.5% to €3.118 billion, while EBITDA was up 1.3% to €284.5 million.
Red、法国Virgin Mobile启动积极的促销活动
关键词：Red；Virgin Mobile
法国运营商SFR的品牌Red已经启动积极的促销活动，该促销活动到3月9日截止。前10万名用户签署了其中一个协议就能获得实质性价格的减少。他们每个月将要付15欧元而不是25.99欧元的通话费。Red也会提供5欧元500M流量的套餐服务而不是每月12.99欧元。
同时也有一个19.99欧元每月的套餐包含5G流量（不是促销价），通话和短信套餐是9.99欧元每月。Frandroid写到现存的SFR光纤用户如果在Red box上享受100M服务，就可以少花4.99欧元。此外，SFR目前向29.99欧元光纤服务的用户提供一年期每月10欧元的优惠。
法国Virgin Mobile是Altice的一个子公司，就像SFR的Red，也提供移动套餐的折扣和优惠。向用户提供一个欧洲的“在家一样的漫游”语音、短信和3G流量套餐，每月低于10欧元。在所谓的“XD Days”一直运行到3月23日，用户利用促销优势日常只需付相同的资费即可，除非改变套餐。
Virgin也提供14.99欧元的，促销价5.99欧元，由在法国的无限制通话和短信以及1G数据流量构成。‘Dooble Data’选项5欧元每月的套餐增加了1G的数据流量。
Red, Virgin Mobile France launch aggressive promotions
Key words:Red;Virgin Mobile
French mobile operator SFR’s Red brand has launched an aggressive promotion until 09 March. The first 100,000 clients to sign up to one of two deals will gain a substantial price reductions. They will pay EUR 15 instead of EUR 25.99 a month for voice, messaging and 15 GB. Red is also offering its 500 MB plan for EUR 5 instead of EUR 12.99 a month.
There are also a 5 GB tier costing EUR 19.99 a month (not on promotion) and a voice and text plan for EUR 9.99 a month. Frandroid writes that existing SFR fibre customers can get another EUR 4.99 off their mobile plan if they are on a Red box with 100 Mbps service. Moreover, SFR is currently offering a discount of EUR 10 a month on one-year subscription to its EUR 29.99 fibre service.
Virgin Mobile France, an Altice subsidiary like SFR’s Red, is also offering discounts on mobile plans. Customers are offered a voice, text and 3 GB data plan with European ‘roam like home’ for less than EUR 10 a month. Under the so-called ‘XD Days’ running until 23 March, customers who take advantage of the promotion will pay the same amount for life, or until they change plans.
Virgin also offers a EUR 14.99 tier, promoted at EUR 5.99, consisting of unlimited calls and texts in France and 1 GB of data. The ‘Dooble Data’ option adds EUR 1 GB of data for EUR 5 a month.
Spusu在德国启动新的资费套餐
关键词：Spusu
据derStandard.at报道，奥地利虚商Spusu推出了新的资费套餐，包括一个预付费服务通话分钟数（以每秒计费）、短信以及1M数据高达42M码流，需要0.04欧元。入门套餐20欧元包括20欧元的信用分。
两项新的资费套餐已经启动了，其中“Spusu 2000”包含500分钟通话时长，500条短信以及1G流量，套餐价8.89欧元；“Spusu Sozial”包含400分钟通话时长，100条短信以及3.8G数据流量，套餐价12欧元每月。后者是针对电视牌照免付以及享有12欧元月电话福利的人群。
去年6月份，Spusu在Drei网络上推出，目前大约已经有15000名用户了。虚商Spusu计划扩大，并想要在德国开拓市场。首席执行官Franz Pichler称，4G的市场准入应该在5月份就可以了。
Spusu launches new tariffs and plans to expand to Germany
Key words:Spusu
Austrian MVNO Spusu has introduced new tariffs, including a prepaid offering minutes (with per second billing) and SMS as well as 1 MB of data at up to 42 Mbps for EUR 0.04, derStandard.at reports. The starter kit costs EUR 20 and includes EUR 20 credit.
Two new tariffs have been launched, Spusu 2000 with 500 minutes, 500 SMS and 1 GB for EUR 8.89 and Spusu Sozial with 400 minutes, 100 SMS and 3.8 GB for EUR 12 per month. The latter is aimed at people who are exempt from paying for their TV licence and who are eligible for a monthly telephony allowance of EUR 12.
Spusu, launched last June on the Drei network, currently has about 15,000 users. The MVNO plans to expand, and wants to launch on the German market. Its market entry with LTE offers is envisaged for May, according to CEO Franz Pichler.
责任编辑：高娟
